Privacy Policy

Effective Date: February 15, 2026

At WRYFT, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase from our store.

1. Information We Collect

We collect information that you provide directly to us when you:

Create an account or make a purchase
Subscribe to our newsletter or marketing communications
Contact our customer service team
Participate in surveys, contests, or promotions

Personal Information may include:

Name and contact information (email address, phone number, shipping address)
Billing and payment information
Order history and purchase preferences
Account credentials (username and password)
Communication preferences

Automatically Collected Information:

Device and browser information
IP address and location data
Browsing behavior and shopping patterns
Cookies and similar tracking technologies

2. How We Use Your Information

We use the information we collect to:

Process and fulfill your orders, including shipping and delivery
Communicate with you about your orders, account, and customer service inquiries
Send you marketing communications and promotional offers (with your consent)
Improve our website, products, and services
Prevent fraud and enhance security
Comply with legal obligations and enforce our terms of service
Analyze trends and customer preferences to personalize your shopping experience

3. How We Share Your Information

We may share your information with:

Service Providers: We work with trusted third-party service providers who assist us with:

Payment processing
Shipping and logistics
Email marketing and communications
Website hosting and maintenance
Analytics and data analysis

Third-Party Services (Optional - Update as needed):

Analytics tools (e.g., Google Analytics) - [Add when implemented]
Social media platforms (e.g., Facebook, Instagram) - [Add when implemented]
Marketing automation tools - [Add when implemented]
Customer support platforms - [Add when implemented]

Legal Requirements: We may disclose your information when required by law, to protect our rights, or to comply with legal proceedings.

Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

4. Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

5. Your Rights and Choices

You have the right to:

Access: Request a copy of the personal information we hold about you
Correction: Update or correct inaccurate information
Deletion: Request deletion of your personal information (subject to legal obligations)
Opt-Out: Unsubscribe from marketing communications at any time
Data Portability: Request your data in a portable format
Withdraw Consent: Withdraw consent for data processing where applicable

To exercise any of these rights, please contact us at
email: wryft8@gmail.com
contact no: +92 322 5984830

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience, analyze website traffic, and personalize content. You can control cookie preferences through your browser settings, though disabling cookies may affect website functionality.

7. International Data Transfers

Your information may be transferred to and processed in countries other than Pakistan. We ensure appropriate safeguards are in place to protect your data in accordance with this Privacy Policy.

8. Children's Privacy

Our website and services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new effective date.